defox llc

FEATURE BRANDS

DEFOX

HOMEFOX

COCONUT HOME

Celebrating over 5 years of history

DEFOX was incorporated in MICHIGAN in 2017. Over the past five years, the company has expanded its online retail and wholesale business, logistic operation onto different online selling platiform including AMAZON EBAY WALMART, and SHOPIFY store.

We continue to streamline key elements of our ecommerce business to make us better integrated, more effective and more efficient.

With over 5 years of experience, we are just getting started. We elevate lives. We grow together. We are DEFOX.

GROW WITH SUPPLIER

Our supplier is who we serve. Our goal is to become the eCommerce partner for our suppliers and to ensure that their own brand and product benefits are front and center on every product we sell.

SCALE BUSINESS

We have over 5 years of experience in the ecommerce world, both by launching our own line of products and partnering with brands. We have learned a lot during our journey.


WE CARE ABOUT DETAILS

Unlike the majority of online sellers that buy thousands of products and care very little for the brand behind them, we believe that relationships are the key of our business and every action we take will be in support of that belief.

We boldly bring brands into our family, where we nurture what makes them great. We collaborate internally and externally, always striving to provide the consumer-centric innovation, operational excellence, scale, global reach, and stellar shared services to make them soar.

Health & Home

This segment provides healthcare and home comfort products. Sales for the segment are primarily to retailers, with some direct-to-consumer product distribution.

Beauty

This segment provides personal care, beauty care and wellness products including hair styling appliances; grooming tools; decorative haircare accessories; and liquid-, solid- and powder-based personal care products. This segment sells primarily to retailers and beauty supply wholesalers.

Housewares

This segment provides a broad range of products to help with food preparation, cooking, cleaning, organization, beverage service, and other tasks to ease everyday living for families. Sales for the segment are primarily to retailers, with some direct-to-consumer product distribution.

power tools


BUSINESS Address

2400 Barranca Pkwy Suite 510, Irvine, CA 92612